Social Media Manager
Mon - Fri, 8A - 5P (Hybrid Schedule)
Looking for the opportunity to strategize and lead implementation on all social media channels? Then this is the job for you! Our client is looking for someone who has extensive social media experience in a marketing/agency setting. This person will coach clients and agency staff in how to participate in social media to help grow customer-brand relationships. They will advise, manage and monitor the agency's social media initiatives and participation & work to grow agency staff participation and understanding of social media as an agency self-promotion and engagement tool.
Responsibilities will include:
- Develop, implement, and manage social media strategies tailored to each client's goals and target audience.
- Implement and manage social media programs across multiple accounts.
- Experiment with new and alternative ways to leverage social media activities.
- Stay up to date with the latest social media best practices, trends, and technologies.
- Collaborate with internal teams to ensure cohesive campaigns.
- Strategize with and educate the account service team and clients on incorporating relevant social media techniques.
- Measure the success of social media campaigns using analytics tools.
- Use social media marketing tools such as Hootsuite, Buffer, Sprout Social, etc.
- In conjunction with the account service team, communicate with clients regularly to update them on progress and gather feedback.
- Build and maintain relationships with industry professionals and influencers to create strong networks.
- Provide stakeholders with regular reports and insights on social media performance.
- Present strategies and results to clients and account service team.
Requirements:
- Bachelor’s degree in social media marketing, marketing/advertising or related field.
- 4 - 6 years of experience carrying out social media marketing activities and leading strategic marketing projects for various lines of business.
- Strong communication skills both written and verbal
- Creative, think outside the box
- Previous experience working with content creation, community development & management, etc. & ability to lead implementation
- Storyteller with the ability to connect with people in a real & genuine way
- Ability to think strategically and provide supporting metrics and analytics
- Proficiency with social media marketing tools such as Hootsuite, Buffer, Sprout Social, etc.
- Must demonstrate extensive social media experience.
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